Brawl Stars remains one of the most popular mobile games, with millions of active players every month. In this article, I’ll break down the latest player count statistics, downloads, revenue, and trends in engagement. If you’ve ever wondered how many people play Brawl Stars, this data will give you a clear picture of its player base in 2026.
Key Stats for 2026
| Lifetime Downloads | 545 Million |
| Lifetime Revenue | $2.3 Billion |
| Average Daily Players | 11.9 Million |
| Average Monthly Players | 37 Million |
| ARPDAU | $0.60 |
| Day 30 Retention | 5.2% |
Data source: AppMagic, company data
Is Brawl Stars Still Popular In 2026?
Brawl Stars is still highly popular in 2026, especially when looking at active users. Compared with its monthly peaks, downloads are down from December 2018, revenue is down from May 2024, and MAU is only 8% below its April 2024 peak.
| Metric | Peak | Current | Change |
|---|---|---|---|
| Monthly Downloads (M) | 30.4 | 7.1 | -76.6% |
| Monthly Revenue ($M) | 75.1 | 34.0 | -54.7% |
| MAU (M) | 57.0 | 52.5 | -8.0% |
Data source: AppMagic.
Brawl Stars Overview
| Publisher | Supercell |
| Release Date | December 12, 2018 |
| Genre | MOBA, Battle Royale, Hero Shooter |
Player Count: How Many People Play Brawl Stars?
Brawl Stars remains one of the most played mobile games, with DAU staying around 15.4 million to 17 million and MAU ranging from 47 million to 52.9 million between January 2025 and March 2026.
Monthly Active Users (MAU) & Daily Active Users (DAU) Stats
| Month | DAU (M) | MAU (M) |
|---|---|---|
| January 2025 | 17 | 52.9 |
| February 2025 | 16.4 | 51.7 |
| March 2025 | 16.2 | 51 |
| April 2025 | 16 | 49.7 |
| May 2025 | 15.8 | 49.8 |
| June 2025 | 15.7 | 49.3 |
| July 2025 | 15.9 | 49.3 |
| August 2025 | 16 | 48.7 |
| September 2025 | 15.5 | 48.3 |
| October 2025 | 15.4 | 47.6 |
| November 2025 | 15.8 | 47.4 |
| December 2025 | 16.2 | 47 |
| January 2026 | 15.5 | 47.9 |
| February 2026 | 15.4 | 49.1 |
| March 2026 | 16 | 52.5 |
Data source: AppMagic
How Many People Are Playing Brawl Stars Right Now?
Approximately 16 million players are actively playing Brawl Stars right now.
How Many Downloads Does Brawl Stars Have?
Brawl Stars remains one of the most downloaded games, with 545 million lifetime downloads and more than 47 million new downloads in 2025.
| Period | Downloads (M) |
|---|---|
| All-Time Downloads | 545 |
| 2026 YTD | 17.2 |
| 2025 | 47.9 |
| 2024 | 95.7 |
| 2023 | 34.6 |
| 2022 | 40.8 |
| 2021 | 67.1 |
| 2020 | 93.3 |
| 2019 | 104.9 |
| 2018 | 32.4 |
| 2017 | 1 |
Data source: AppMagic
How Much Money Does Brawl Stars Make?
Brawl Stars is one of the highest-grossing mobile games, with $2.3 billion in lifetime revenue and $306.6 million generated in 2025.
Revenue Data 2017 – 2026
| Period | Revenue ($M) |
|---|---|
| All-Time Revenue | 2,300 |
| 2026 YTD | 78.4 |
| 2025 | 306.6 |
| 2024 | 677.7 |
| 2023 | 112.6 |
| 2022 | 168.6 |
| 2021 | 323.5 |
| 2020 | 296.3 |
| 2019 | 290 |
| 2018 | 29.3 |
| 2017 | 1.8 |
Data source: AppMagic
How Does Brawl Stars Make Money
Brawl Stars makes money mainly through in-app purchases, especially Gems, Brawl Pass Plus, skins, progression resources, and limited-time Shop offers. Its biggest revenue drivers are seasonal passes, cosmetics, Brawler upgrades, and event-based offers. The game leans more on battle pass spending, cosmetics, progression purchases, and higher-spending players than on ads or subscriptions.
Monetization Efficiency
| Metric | Value |
|---|---|
| Revenue Per Download | $4.22 |
| Revenue Per MAU | $0.69 |
| DAU/MAU Ratio | 32.2% |
Data source: AppMagic, company data
Brawl Stars has strong monetization efficiency for a free-to-play mobile game. Its $4.22 revenue per download shows that long-term player spending, passes, skins, and in-game offers have helped turn its large player base into major revenue.
Player Stats: Brawl Stars Demographics
Public demographic data point to a young, male-leaning player base.
Similarweb data for brawlstars.com shows that 59.6% of visitors are male and 40.4% are female, with 18 to 24 being the largest age group.
In Japan, a GEM Partners and Nikkei Entertainment study found that Brawl Stars had the youngest average fan age among the games surveyed, with its average fan age in the teens.
| Gender Split | 59.6% Male / 40.4% Female |
| Largest Age Group | 18 To 24 |
| Japan Average Fan Age | Teens |
| Top Website Audience Country | United States |
| Other Top Countries | Russia, Turkey, France, Germany |
Data source: Similarweb audience data, GEM Partners and Nikkei Entertainment Japan fan study
Engagement Statistics
Brawl Stars has strong engagement for a mobile game, with an average session length of 21.67 minutes and just over 4 sessions per player.
Session Statistics
| Average Session Length | 21.67 Minutes |
| Average Session Count | 4.04 |
Data source: AppMagic
Retention Statistics
Brawl Stars keeps a solid share of players after their first day, with D1 retention at 37.4%. Long-term retention drops to 5.2% by D30 and 2% by D365.
| D1 Retention | 37.4% |
| D7 Retention | 13.3% |
| D30 Retention | 5.2% |
| D90 Retention | 2.9% |
| D365 Retention | 2.0% |
Data source: AppMagic
Explore More Game Statistics
- Genshin Impact
- Honkai: Star Rail
- League of Legends: Wild Rift
- Call of Duty: Mobile
- Subway Surfers
- Among Us
- Hearthstone
- Clash of Clans
- Roblox
- Minecraft
- Clash Royale
- Stardew Valley
- PUBG Mobile
- Free Fire
- Diablo Immortal
- Games like Brawl Stars
References
- AppMagic. 2026. Brawl Stars downloads, revenue, active users, engagement, retention, and monetization data.
- Similarweb. 2026. brawlstars.com Traffic Analytics, Ranking & Audience.
- GamerBraves. 2025. Study Reveals Gender Ratio and Average Age of Japan’s Most Popular Games.
![100 Top Grossing Mobile Games Ranking [2026]](/static/bc99d89247d9f16f3ada839a0aab8ed8/b2a35/honor-of-kings.webp)
